about us

Although the brand was envisioned on an island at the bottom of the globe, its impact has had a cultural ripple effect extending far beyond the borders of New Zealand. Since its inception, the mantra has remained the same: to inspire and empower people to chase their dreams. From shows unparalleled within the underground to wearable stories through their garments, SKIP THE BOAT transcends being 'just a brand'. Year by year, it continues to evolve into a beacon of resistance against mediocrity. Resembling a cult-like dedication, followers of the movement are more than mere customers; they are what carries this ideology forward. To 'skip the boat' is to reject conforming to the masses' wishes and instead sail amongst the current you so desire.